{"id":2154,"date":"2025-01-02T15:15:15","date_gmt":"2025-01-02T15:15:15","guid":{"rendered":"https:\/\/skillsalchemist.com\/traject\/trust-based-account-management\/"},"modified":"2025-12-02T10:09:33","modified_gmt":"2025-12-02T10:09:33","slug":"trust-based-account-management","status":"publish","type":"traject","link":"https:\/\/skillsalchemist.com\/en\/programme\/trust-based-account-management\/","title":{"rendered":"Trust-based account management"},"content":{"rendered":"\n

Trust-based<\/mark>Account Management<\/h1>\n\n
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Trust in your company (and your employees!) is a prerequisite for clients to to consistently come back to your business. That calls for employees who know how to build genuine trust with their clients through real connection. In the training programme below, the sales manager wants to facilitate his account managers in developing this key skill.<\/p>\n<\/div>\n\n

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context<\/h3>\n<\/div>\n\n\n\n

Trust is slow to earn but quick to lose. This sales manager notices that his account managers are not yet succeeding in building genuine trust relationships with their clients.<\/p>\n\n\n\n

He observes that they are insufficiently aware of the added value of this principle, which means they cannot actively apply it in their daily work. <\/p>\n<\/div>\n\n<\/div>\n\n\n

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culture<\/h3>\n<\/div>\n\n\n\n

In the rush of daily business, his people focus too little on investing in client relationships. They are good at the basic skills, but sometimes forget to ‘plant seeds’. They prefer not to ‘impose’ themselves on the client or come across as ‘too eager’.<\/p>\n\n\n\n

However, a sharp focus on quality and goals (e.g., follow-up assignments) is a prerequisite for capitalising on opportunities.<\/p>\n<\/div>\n\n<\/div>\n\n\n

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objectives<\/h3>\n<\/div>\n\n\n\n

The sales manager wants his account managers to view their role more broadly than just the basics. He would like to see them learn to build genuine client relationships through skills, insight, and overview.<\/p>\n\n\n\n

The goal is to be able to function as a ‘full-fledged conversation partner’ (i.e., ‘trusted advisor’) and to be perceived as such by the client.<\/p>\n<\/div>\n\n<\/div>\n\n\t<\/div>\n<\/div>\n<\/div>\n\n

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The programme: tailored<\/h3>\n\n\n\n

To achieve these objectives, we have developed the following programme for this organisation. Curious about what we can do for you?Don’t hesitate to call or email<\/a>.<\/p>\n<\/div>\n\n

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Scan en nulmeting<\/h4>\n\t\t\t

We kijken naar de huidige situatie: wat belemmert de accountmanagers op dit moment in hun rol als \u2018trusted advisor\u2019? En wat voor effect heeft dit op de overall sales?\u00a0<\/span><\/p><\/div>\n\t\t\t <\/div>\n\t\t\t <\/div>\n\t\t\t\t

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Visie-sessie<\/h4>\n\t\t\t

We nodigen sales manager en accountmanagers uit om samen doelen en koers te bespreken. Waar willen ze als team naar toe bewegen?<\/span><\/p><\/div>\n\t\t\t <\/div>\n\t\t\t <\/div>\n\t\t\t\t

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Training: Communi­catie­stijlen <\/h4>\n\t\t\t

Aan de hand van de DISC-methode krijgen de deelnemers inzicht in voorkeurstijlen in communicatie en gedrag. Ze verwerven inzicht in eigenschappen, voorkeuren en motivatie van zichzelf en vooral de ander. Het resultaat: gesprekken kunnen insteken vanuit de voorkeursstijl van de gesprekspartner.<\/span><\/p><\/div>\n\t\t\t <\/div>\n\t\t\t <\/div>\n\t\t\t\t

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Training: Foundations of trust<\/h4>\n\t\t\t

In deze training wordt de rol die \u2018verantwoordelijkheid\u2019 speelt bij het cre\u00ebren van een vertrouwensband onder de loep genomen, evenals de toegevoegde waarde van vertrouwen, geloofwaardigheid, verbinding en de juiste mindset. Deze training vindt plaats op een verrassende, inspirerende buitenlocatie!<\/span><\/p><\/div>\n\t\t\t <\/div>\n\t\t\t <\/div>\n\t\t\t\t

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Training: Filosofie van het overtuigen<\/h4>\n\t\t\t

Hoe kun je iemand \u00e9cht overtuigen? Deelnemers krijgen inzicht in de fundamenten en strategie\u00ebn van effectief argumenteren en overtuigen. Daarnaast versterken ze op praktische wijze hun retorische en argumentatievaardigheden.\u00a0<\/span><\/p><\/div>\n\t\t\t <\/div>\n\t\t\t <\/div>\n\t\t\t\t

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1-op-1 coaching<\/h4>\n\t\t\t

Na afloop van de trainingen staat onze coach\/trainer de accountmanagers\u00a0 1-op-1 terzijde om eventuele persoonlijke uitdagingen te tackelen en het geleerde in de praktijk te verankeren.\u00a0<\/span><\/p><\/div>\n\t\t\t <\/div>\n\t\t\t <\/div>\n\t\t\t\t

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Evaluatie en opvolging<\/h4>\n\t\t\t

Wat is de stand van zaken na afronding van het trainingstraject? Wat is het effect op de conversie? Hebben de\u00a0 accountmanagers inmiddels voldoende kennis en vaardigheden? Welke zaken verdienen nog aandacht?\u00a0<\/span><\/p><\/div>\n\t\t\t <\/div>\n\t\t\t <\/div>\n\t\t\t\t

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Gold struck!<\/h4>\n\t\t\t \t\t\t
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The account managers are able to build sustainable relationships with their clients. This leads to greater client satisfaction, more job satisfaction for the account managers, and ultimately increased revenue for the organization.<\/p>\n

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Do you also want a tailored<\/mark> training programme? We’ll get to work!<\/h2>\n<\/div>\n\n\n\n
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get in touch<\/span><\/div><\/svg><\/span><\/svg><\/span><\/a>\n\n\t<\/div>\n<\/div>\n<\/div><\/div>\n<\/div>\n\t\t<\/div>\n","protected":false},"featured_media":1855,"template":"","class_list":["post-2154","traject","type-traject","status-publish","has-post-thumbnail","hentry"],"yoast_head":"Trust-based account management | Skills Alchemist<\/title>\n\n\n\n\n\n\n\n\n\n\n\t\n\t\n\t\n\n\n\t\n